Friday 30 March 2012

3. What have you learned from your audience feedback?

I think people generally liked our video, however, according to the feedback a couple things could have been improved. One things which a lot of people said is that although the storyline was great, it could have been more defined and easy to follow. Some were confused by the plot and assumed that the character at the beginning of the video and one of the characters at the end were the same person even though they weren't. I actually agree with this, I think maybe we should have given all the characters complete different personas and costumes so that the audience can clearly differentiate who.
Also, some people said that they did not realise that the girls at the end of the video were a lesbian couple. I can definitely understand were they were coming from because we didn't do anything to show they were a couple, so it just looked like two girls arguing instead of a couple arguing. We could improve this by maybe showing them holding hands or hugging so that audiences can clearly understand that they're a couple.
Some said the use of film techniques and effects were great, but one person added that the text on the screen for the chorus was lazy and it seemed like we ran out of ideas. I personally disagree with this, we used the text effect because we really liked it, not because we ran out of ideas. However, I think we could have improved this by adding bigger, and more eye-catching texts because some of them were too small to read. I also think we could have used a variety of different serif fonts. But considering we did not have access to professional programmes used in 'All of The Lights', I think it turned out fairly good.

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